Dyketopia • Logotype

Dyketopia

Logotype

The aim of this project was to design an iconic logo for Dyketopia, a queer/FLINTA collective that organizes events in Paris and Grenoble. The name “Dyketopia” evokes a utopian planet dedicated to dykes, and the logo had to embody this futuristic, inclusive, and energetic vision.

The visual concept is based on a fusion of geometry and futuristic typography, creating a unique visual identity. The angular shapes and clean lines are inspired by a retro-futuristic spatial universe, while bright colors bring dynamism and vitality. Each element has been designed to reflect the collective's dynamic spirit.

The creative process was collaborative, involving members of the collective at every stage. Several concepts were explored and refined, with particular attention paid to the design of the characters. The final choices for colors, fonts, and shapes were validated together in order to create a striking identity that represents Dyketopia's values.

To strengthen the consistency of the identity, icons and graphic variations have been developed, allowing for flexible application across different media. These elements complement the logo and complete the collective's visual communication.

This project demonstrates how a visual identity strongly rooted in the values of a collective can become a powerful tool for recognition and unity. With its retro-futuristic style and vibrant colors, the Dyketopia logo perfectly embodies the radical spirit and militant energy that drives the collective.